Yes, the e-book has evolved from a mere pest underfoot or perhaps a curious novelty into a giant in only a few years.

In doing so, it has upset the entire apple cart that is the publishing industry. Authors can now publish and manage their own books and communicate more directly with readers. Even better, e-books are finally starting to wake up to their potential.

From the start, I envisioned a whole new world for e-books that would make them far different from paper books. With the power of electronics’ magic, e-books can become entertainment powerhouses melding many forms in one (images, video, audio, and so much more.) With all these exciting visions dancing in my head, it was somewhat of a let down to find that even inserting images into a Kindle e-book was challenging. At the time I published, the colorful photos I’d taken were only viewable in black and white. Now they are in full color (thanks, Kindle Fire!).

My hope for 2012 is that it becomes feasible for me to do even more than put some photos and web links in my books (without spending a fortune and thus driving up the price for readers).

While e-books have huge potential, challenges have grown as the number of authors has rapidly expanded. It has become much harder to identify quality writing from experienced and knowledgeable authors. On Kindle forums, I see readers complaining about this challenge. Authors must work even harder to demonstrate their skills and show readers why their books are worth the time to read.

Despite the challenges, it has been exciting riding the rising surge of a wave of change in publishing. In 2012, publishing promises to continue the fireworks show. Every author will need to navigate a world changing by the minute. I will be right there with my fellow authors, trying to decide what is best for my books in a shifting world.

Here’s a link to 2012 predicitions for publishing:

http://www.digitalbookworld.com/2011/ten-bold-predictions-for-book-publishing-in-2012/

In September I launched a new social site, http://dudequote.me

This site lets visitors post their own original philosophical musings and share them with friends plus rate quotes from others. It’s another way to spur creativity and innovation. It’s also a way to look inside and find strength to overcome adversity- especially needed in this tough economy.

Visit Dudequote.me any time and post your unique quote. Hope you enjoy this recently published feature article that overviews my business ventures and writing projects (including the recently published e-book ”Small Business Rocket Fuel: Marketing Tools to Boost Revenue”) as well. It’s always exciting see your business through someone else’s eyes.

http://www.acorn-online.com/joomla15/wiltonbulletin/news/localnews/108643-the-business-of-writing-uplifting-quotes.html

No matter how crazy the economy gets, the things that can’t be taken away are aspects of your core personality. Creativity is one of these. Creativity is resilient, but there are still ways to feed it and grow it. One of these is through new and interesting experiences. These experiences can be used to build stories and spark new ideas.

My MBA program has been a tremendous idea sparker. As I look back on what I’ve learned over the past year plus, it’s been life-changing in many ways. It’s hard to believe that the end is growing ever closer.

Besides taking classes, new experiences can be gained through travel and meeting new people even at local conferences.

The new economy has given many of us a new perspective. Life isn’t all about what you can buy, but about what you can be.

In keeping with this philosophy, I’m hard at work on the next book in the “Small Business Rocket Fuel” series as well as finishing up novel 3 (really novel 4 except it jumped ahead and demanded to be worked on).

Hope you had a wonderful Thanksgiving!

Take a look at this interesting article on how experiences can benefit you more than be part of the “buy culture”.

http://finance.yahoo.com/news/americans-rethinking-prosperity-162216815.html

Hi! In honor of banned books week, I am posting a short reading of Orlando by Virginia Woolf. I read from the 1929 Tauchnitz edition. The bottom of the cover of this edition is printed with the words, “Not to be introduced into the British Empire.”

The reading is also available on You-Tube.

Hope you enjoy the reading!

Banned Books Wk Candice Hughes Orlando

1. Give yourself time to daydream. I find great ideas come when I’m doing something physical that requires little thought like running, working out on an exercise machine at the gym, gardening, etc. So unplug the iPod and let the thoughts swirl about in your brain.

2. Go someplace new. While going to the same vacation spot every year is comfortable and creates warm memories, going somewhere new can get new ideas pinging about.

3. Talk to people. Listen to people. I have come up with some great ideas during lectures, presentations or even just meeting and talking with someone new at a conference. Often just one word or phrase from someone else will spark a cascade of ideas related to some problem I’d been mulling for days.

I just love coming up with new ideas. I find myself delving into whole new areas and becoming quite passionate about them. The hard work comes when implementing the ideas. That’s when you have to roll up your sleeves and get to it. This is when the good ideas are sifted out from the less good. But it is also a stumbling point for many. Not only does it take effort to start something new (like a book, project or business), it also takes courage. Many new efforts fail. Even if yours fails, you deserve praise for having tried. And learned. If starting something new were easy, then more people would do it instead of opting out before they start. So don’t look down into the darkness of failure. Be Courageous! Be Passionate! Just Start!

An interesting article showed that e-book sales are still increasing. In May, e-book buyers said they’d increased purchases by 67% (see article link below).

Another article in the WSJ yesterday showed that John Locke (the first person to sell a million e-books) had signed up with an agent (Jane Dystel) and a NY publisher (Simon & Shuster) for distribution. He said his reason was to capture paperback sales from readers who haven’t yet transitioned to e-books.

This is an exciting time in publishing. It’s in just such a mixture of traditional and emerging technologies that great leaps forward can happen. (Think of industrialization in the early 1900s- Ford, Edison and more). Opportunities abound to be creative right now.

After spending the last 6 weeks immersed in a fantastic class on digital marketing for my MBA, I’m brimming with ideas!

Here’s the link:

http://www.publishersweekly.com/pw/by-topic/digital/content-and-e-books/article/48418-the-latest-e-book-buying-trends.html

On Thursday (July 28), all day long, come to Romance University to learn how to boost revenue for your writing business. I’ll be there giving free advice on ways writers can develop and use a business mindset.

If you’ve never visited Romance University, I recommend you stop by (link below) any time. This is a robust site filled with writing craft, business advice and just fun writer’s life discussions. The amazing thing is that the ladies who run this site don’t charge anything for it. It’s easy to take free for granted on the Internet. But if you look around free and quality aren’t that easy to find nowadays even on the Internet.

To thank and celebrate everyone who joins me at Romance University (plus my blog readers) I’ve timed my summer sale to correspond with my appearance on RU. My new book, “Small Business Rocket Fuel: Marketing Tools to Boost Revenue”, is now $6.99 discounted from the regular price of $8.99. That’s a discount of 33%! The book is available on Amazon and Barnes and Noble under the e-books, business books section (links below).

Although Amazon and Barnes and Noble don’t have a mechanism that allows me to show the sale end date (or the regular price), I’m letting you all in on the secret that the sale will end when real summer does- that is when school starts, the sale ends. On September 1, the price will rise again to the regular price of $8.99.

Happy Summer!

http://www.amazon.com/Small-Business-Rocket-Fuel-ebook/dp/B005AXY472/ref=sr_1_1?s=digital-text&ie=UTF8&qid=1310220277&sr=1-1

http://www.barnesandnoble.com/w/small-business-rocket-fuel-candice-hughes/1104197103?ean=2940012843357&itm=1&usri=candice%2bhughes

http://romanceuniversity.org

In New England, we’ve passed from inferno hot back to pleasantly cool and grey. I admit it was hard to think in the heat sometimes even with the air conditioning on. So nice to be past that. Despite the weather had some good writing days this month on my thriller #4 manuscript. Starting to see the “light at the end of the tunnel”. It’s always hard to write middles. But I love writing endings! That’s what I’m into now.

Also not forgetting the Small Business Rocket Fuel series. This is such a great series and there are so many more ideas to explore. So exciting to be contemplating a blank slate of a new project.

Hard to believe we’re moving into the final stretch of summer…

My very first blog/book tour stop will be at Romance University where I get to be “Visiting Professor” for the day of July 28.

I’ve prepared an exciting post on how writers can holistically market themselves and their books to boost their sales and revenues. My approach is based on hard-won experience in the business world spiced up with top-tier MBA training- a unique background that few others offering advice to writers have.

I hope you will join me on July 28 at RU (link below) and bring lots of questions. I look forward to meeting you and answering your marketing questions!

http://romanceuniversity.org

If you’re looking for me on Facebook, I now have a new author page.

Here’s the URL:

http://www.facebook.com/pages/Candice-Hughes/131065013641606?v=wall

Or you can catch up with me on GoodReads:

http://www.goodreads.com/author/show/5028511.Candice_Hughes

(see permanent links in Blogroll)

Enjoy!